L'Oréal x Triple Power Serum Influencer Trip

I got the call 3 weeks before the event, asking me if I could produce a multi-day brand trip for L'Oréal from ground zero. In (less than) 3 weeks, I successfully produced a 3-day influencer brand trip that included room drops for all guests with customized decals, welcome notes, and full skincare and makeup lineups tailored to their skin tone and skin type; a welcome dinner with fabricated elements including a step & repeat and logos, a sculpting class and dermatologist chats that highlighted their Triple Power Serum’s ingredients, decked out pool and beach cabanas, and a farewell dinner that featured another custom step & repeat. L'Oréal and their PR partner, ABMC, said it was the best event they’ve experienced in 17 years.